Over the last decade, Firestone has fused her academic background with her know-say of the fashion industry, tech, and hospitality in order to create experiences for brands that amplify thier identities through arts and culture. Notably, she hosts Maison Firestone events, « house parties » to showcase brands and art through home entertainment. Her clients have included LOEWE, Dali Museum Paris, La Bouche Rouge, Piaget, Bergdorf Goodman, Sothebys, Fabergé, Ladurée, Bobbi Brown, Andreesen Horowitz, Airbnb, and others.